When the opportunity to analyze results of Google search engine presented itself, we took it immediately. We observed just under 12 million searches, examined content and even details like page load speed. The analysis showed that backlinks are strongly correlated with the ranking of the page. The situation was similar with content that was rated as high quality and relevance. On the other hand, speed of page loading had no significant correlation with page rankings, and correlation between rankings and the length of URL was slight.
Key Takeaways:
- Backlink.com and Ahrefs partnered up to look into factors that influence a first page rating.
- As regards page contents, it was discovered that depth of content outperformed overall scope.
- Interestingly, achieving that coveted first page Google ranking appeared to have no correlation whatsoever with the page’s loading speed.
“Pages with lots of backlinks rank above pages that don’t have as many backlinks”
Read more: https://backlinko.com/search-engine-ranking
